The first Monday of the fourth month of the year. Who would have thought, at the beginning of the second, or even third, month that a large percentage of the world’s population would be staying at home under lock-down, with no clear date in sight as to when all this would end…
If you, like me, are pining for the outdoors, then here are a few articles that you might enjoy reading / watching:
So India announced a 21-day lock-down last Tuesday. Covid-19 is still pretty much the only topic that is being discussed these days. A few articles that try to explain why we are reacting the way we are, and what the future might look like.
Is It Time to Break up with Travel? – There’s no doubt that one of the biggest impacts has been felt by the Travel Industry. And surprisingly, I am yet to find much analysis on what the impact of this could be on the Travel and Hospitality sectors. This is one rare exception.
We are still in the early stages of what Prof. Scott Galloway has called ‘Our Generation’s Biggest Test‘. I wish and hope that the overall impact can be controlled and that this passes by with as minimal as impact as we can hope to expect. However, many analysts believe we have already seen enough to know that this is going to be, quite possibly, a bigger crisis than the 2008 Global Financial Crisis. A few articles on these topics:
Our Generation’s Test – This article from Prof. Scott Galloway is aimed at an America audience. But I believe it applied to most nations. “Aim to be the daughter, boss, manager, dad, government employee who is action-oriented, organized, and disciplined during this crisis. You’ll be one of the people, calm under pressure, whose actions helped beat back this American generation’s biggest test.”
The Damage Across Business – Wall Street Journal’s take on how the new Coronavirus pandemic is likely to impact key industry sectors.
How COVID-19 Has Impacted Google Ads Results – Wordstream are the first, I believe, to analyse the impact of this pandemic on an important element of Digital Marketing, Google Search Ads. They have some good insights across 21 industries. And, in my opinion, this is just the beginning (unfortunately).
Take care, stay safe, maintain physical distancing and personal discipline. This too shall pass.
You don’t need me to tell you that the World is going through some very difficult and unprecedented times. I was wondering if it made any sense to publish my weekly collection in such times, but decided to focus on some articles that I found helpful:
Understand VUCA And Better Lead Your Company Through The SARS-CoV-2 Virus – ‘VUCA‘ is one of those abbreviations that I was not particularly fond of. It seemed like just another unnecessary addition to the jargon of the corporate world. Events of the past few weeks have led me to reassess my point of view. While I can’t say that I have completely reversed my opinion of it, I don’t mind saying that it can provide a useful framework for framing a response to facing uncertain times.
Resources for Families– If you, like me, have children stuck at home these days, then you might find these resources from National Geographic useful.
Yuval Noah Harari’s History of Everyone, Ever– Finally, if you are looking for a nice, long, slightly distracting read, then you might like this particular feature on noted academician and author – Yuval Noah Harari. I learnt that Mr. Harari practices Vipassana meditation and he regularly visits India for these sessions.
What your business needs to do to compete in 2020, the future of Grocery Shopping, the issues associated with Internet usage and a small note that I found inspiring:
The Experience Disrupters– Great analysis and insights from the CEO of HubSpot about what businesses need to do to compete in 2020. The summary is that, for brands to be successful in this age, it’s not enough to just have a good product. Brands need to focus on the experience they are providing to their customers and make that the focus of disruption to create brand loyalty.
Why Grocery Shopping Is on Its Way Out– A long, but very thought-provoking article on how technology is disrupting something fundamental Grocery Shopping. While we can safely say that the ship has sailed when it comes to bringing back good old-fashioned people- and relationship-driven commerce, what is the potential cost of this digital convenience?
Issues with the Internet– The article above, and other ‘bad’ news that seem to be dominating the media these days prompted me to write this note. It’s a summary of the results of a study commissioned by the EU to understand the potentially harmful impacts of internet usage on people and society.